copied

Elevate

Strategy, brand architecture, naming, visual and verbal identity, copy

(Telcom)

Client
Telcom UK
Services
Strategy, brand architecture, naming, visual and verbal identity, copy

Boring
Real estate internet and network management.

Not boring
Effortless connectivity from ground-to-cloud

Telcom had been quietly building the UK’s internet infrastructure creating hyper-fast cities from London to Newcastle - with just one major problem. A brand and name nobody could remember. With the acquisition on Luminet came the opportunity to rebrand and strengthen their proposition to an end-to-end partner offering connectivity from the cables in the ground, to wireless and 5G and full management and security of those services. This level of control meant a much better customer experience, and a seamless experience from ground-to-cloud.

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Elevate
Strategy, brand architecture, naming, visual and verbal identity, copy
(Telcom)